Shortfall Cover

Revolutionary protection products for your auto buyers and borrowers.

Offer the only products on the market that can grow your product penetration and provide an extraordinary benefit for a replacement vehicle upon total loss or unrecovered theft.

Shortfall Cover products are changing the game for dealers and lenders alike.

Backed by Leaders in Financial Services

Shortfall Cover, LLC is owned by Southwest Business Corporation (SWBC) and Security Service Federal Credit Union (SSFCU).

SWBC is an international financial services company, providing products and services to help businesses, families, and financial institutions meet some of their most critical goals. With over 40 years of providing proven solutions for some of the biggest challenges facing their clients, SWBC has grown to a team of over 1500 employees across the country.

Security Service Federal Credit Union is one of the largest credit unions in the United States. The credit union has built a reputation of strength, stability, and convenience by offering its members financial soundness, convenient hours of service and competitive financial products and services, and is one of the largest indirect lenders in the US.

Shortfall Cover has been developing and implementing depreciation loyalty and vehicle investment protection products in the UK since 2011. After bringing their revolutionary depreciation product to the US in 2014, the company and its product offerings have grown through collaboration with motor dealers, OEMs, and financial institutions.

Since 2011

The auto industry has changed drastically in the past 10 years. Depreciation rates have skyrocketed, while vehicle prices and loan amounts have ballooned. More and more vehicles are being considered a total loss with repair expenses outweighing the vehicle value in almost 18% of new vehicle purchases within 5 years of purchase.

Traditional F&I products have addressed the outstanding loan balance, but what about the amount that the buyer/borrower has already paid out of pocket? Between their down payment, payments to date, and any trade in equity, when it comes time to replace a vehicle considered a total loss, the insurance settlement and GAP benefit rarely makes them whole.

We recognized the need for a better way to protect the consumer as well as provide a lasting loyalty benefit to bring them back to your dealership or financial institution for their replacement vehicle purchase or loan. And the numbers speak for themselves...

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